Proje Hikayesi
Global Vision and Digital Aesthetics in Health Tourism
We designed a prestigious website for American Aesthetic Hospital, one of Turkey's leading plastic surgery centers, reflecting the brand's principle of 'perfection' in the digital world. The project features a strategic infrastructure targeting not only local patients but also international patients within the scope of health tourism.
Strategic Solutions Focused on Health Tourism
Visuals are at the center of the decision-making process in aesthetic operations. Therefore, we used a special optimization technique to present high-resolution case images (Before/After) without compromising site speed.
- Multi-Language & Location Infrastructure: SEO-compatible content structure tailored to the cultural codes and search habits of regions in languages like English, Arabic, and German.
- Lead-Oriented Design: Button placements optimized for conversion rate (CRO), ensuring potential patients can instantly contact via WhatsApp, Forms, or Phone.
- Mobile-First Aesthetic Interface: A fluid user experience that feels like an app on mobile, catering to the high volume of traffic from Instagram and social media.
- Trust-Inspiring Corporate Identity: A reassuring presentation hierarchy of accreditations, medical staff, and technological equipment.
As a result, a high-performance digital showcase was created, positioning the American Aesthetic brand as a strong player in the global market.
