Proje Hikayesi
Digital Excellence in the Education Sector
We executed a comprehensive web design project for Just English, one of Turkey's most widespread and prestigious language institutions, bringing the brand's power to the digital world. The primary goal of the project was to ensure potential students could easily find the education programs they were looking for and to increase registration conversion rates.
Project Approach and Solutions
Based on User Experience (UX) testing, we optimized the visitor's journey within the site. Instead of complex menu structures, we established a goal-oriented and simple navigation system.
- Corporate Interface Design: A trustworthy and modern UI design reflecting the brand's established structure.
- Online Registration & Info Forms: Optimized form structures allowing prospective students to quickly communicate with branches.
- SEO-Focused Architecture: Clean code structure and content hierarchy targeting top rankings in competitive keywords like 'English course', 'Language school'.
- Mobile-First Design: Ensuring a flawless mobile experience, analyzing that 80% of students access via mobile devices.
As a result, a sustainable digital asset was created that increases visitor retention time and strengthens the brand image.